The Life Cycle Marketing.

Posted on 05 September 2015
Content available to premium subscribers only
70 mins CPD/CE
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Filmed at the Practice Plan Conference in Manchester in 2015. To view the full set of lectures click here

Life Cycle marketing is being used largely in various industries . It has had huge success and outcomes. Chris Barrow explains how this can be used in dentistry. He presents a lifecycle marketing workflow which provides all the stages a practice can use . This is a very good presentation for practice owners , managers and the dental team and how you can use the modern, digital marketing systems to gain new patients and keep a sustainable business growing

Aims and Objectives

1. Understand lifecycle marketing

2. Understand the 7 stages of lifecycle marketing

3. Understand what can be automated and what cannot be automated

4. Understand how each stage can be efficiently managed and tips on successful patient journey

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