The purpose of marketing. Why market and what is marketing and why you need it for your practice? Recorded

Posted on 05 October 2020
Content available to premium subscribers only
60 mins CPD/CE
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Synopsis:

"As we all know, the world around us has changed significantly since lockdown in late March 2020. Businesses are having to pivot on their services, skills and the way those services are marketed. How will these changes manifest in the brave new world in which we find ourselves? How will marketing change? And what can we do to ensure we continue to market our business in the right way?"

Learning outcomes:

By the end of this seminar delegates will:

  • Understand what is likely to change in marketing in our Brave New World.
  • Have 4 key principles to know how your marketing message should change.
  • Have an overview of help they should go about planning for this new world.
  • have an understanding of what changes being made to their website.

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